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By Phillip Chichoni


The year is half-way gone. Are you on target to meeting your goals for 2013?

I was going through my list of goals that I wanted to accomplish this year, which I wrote down in January. Some are on track, with a few ahead of schedule. Others are behind, as I am only human. A few I have discarded.

I’m happy that we managed to get BusinessLink magazine out in print, albeit a month behind schedule and after a hard struggle. I want to keep on improving it and make it the ultimate resource for entrepreneurs by year end.

Some people have no idea whether or not they are on track, because they did not plan for the year in the first place. These I would guess are way behind their goals, because failing to plan is planning to fail. But it’s not too late to plan anyway. Taking a day or two to take stock and set a plan of action for the rest of the year will really boost your accomplishments come year end.  (You will find a number of business and strategic planning guides on my website http://smebusinesslink.com)


Now, here are few things you can do today (and regularly afterwards) to boost yourself and your business and accelerate your growth to make the rest of your 2013 remarkable.


a)      Learn at least one new skill. Successful entrepreneurs never stop learning. Learning means growing. Sometimes as we grow older we become reluctant to learn new things, thus failing to move with technology and better ways of doing business.   It may take many hours to master a new skill, but if you don’t start now you may never get there.

b)      Inspire someone. The times we are living in a full of stress and uncertainty. We all can do with more support from others. However, by supporting others who are struggling and floundering, you will get more inspired in the process. You will feel good about moving someone from mediocrity to excellence and their accomplishment will be a source of shared pride.

c)       Connect with one new major person. We all have areas we are not very strong in. If you are the technical person you might lack financial skills. Accelerate your growth by adding to your circle at least one person with a skill that is essential to your personal and business development. You can add the person as an employee, an advisor / consultant or to your board of directors.  You will accomplish more with a good team.

d)      Take at least one risk. All transactions are risky, that is why we are cautious when it comes to new things. But by becoming comfortable with the norm, we may fail to advance beyond the ordinary. Experiment with some processes of your business, be it production, marketing or distribution. You may unlock some improvements that could propel your business forward.

e)      Eliminate at least one useless habit.  We all have daily activities that are inefficient and unnecessary. These could be personal habits or practices within the company. Because they are now habits, they barely register in your mind. To discover them you need to sit down with colleagues and have a head to head. You will be surprised at some of the habits you do or policies you maintain at the company which are really useless.

f)       Overcome at least one weakness. We all have weaknesses.  Some have the potential to derail our journey to success. Things like ineffective communication, fear of public speaking, inability to manage conflict or to deal with criticism and financial indiscipline. If not checked and overcome, these weaknesses can be an obstacle to your goals for the rest of the year. Ask your trusted colleagues and also assess yourself to identify your weaknesses so you can overcome them and accelerate your growth.


Phillip Chichoni is the author of books including “Business Planning Simplified” and “The Entrepreneur’s Guide to Starting a Business in Zimbabwe”. He is also the founder of SME BusinessLink Network, and publisher of BusinessLink Magazine. Email chichonip@smebusinesslink.com.





Join the Silver Club for $30 per year and you get:

a)      12 Issues of BusinessLink magazine

b)      Free attendance to your first breakfast meeting (thereafter you enjoy 50% discount)

c)       The following sets of Audio and eBooks: Business Starter Pack CD containing 4 eBooks: Business Planning Simplified, The Entrepreneur’s Guide to Starting a Business in Zimbabwe, Low Cost High Impact Marketing Strategies for SMEs and Three Steps to Developing a Strategic Plan to Grow Your Business. DVD containing best-selling audio books including “Think and Grow Rich”, “The Power of Positive Thinking” etc.


Or Buy a copy of the magazine for $2.00 and choose either the Business Starter Pack eBooks CD or the audio books DVD.

  • You can subscribe or buy in cash at Crayseal Trading, 5th Floor Hungwe House, and Jason Moyo Street, Harare. Contact person is Lloyd 0772 321 932.
  • Or you can pay by EcoCash into phone number 0777 774 007, then text your details and your choice to the same number or email chichonip@smebusinesslink.com. (Add $1 for postage).
  • You can also deposit direct into our account at CABS, name: Admiral Business Systems, Account number  901 1586 1772 and email your details.



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